Welcome to the world of Jordan Hoffner
Business Leader
Innovator
Builder
Corporate Development
Coach
Consultant
Hi, I'm Jordan Hoffner
After more than two decades in digital media and technology, I've learned that the best opportunities often live at the intersection of innovation and human connection. My career has taken me from the early days of digital transformation to the cutting edge of AI and automation, always with an eye toward what's next.
What Drives Me
I'm passionate about identifying emerging trends before they become obvious and building bridges between traditional industries and new technologies. Whether I was helping lay the business foundation for YouTube's creator program (now a multi-billion dollar enterprise) or experimenting with blockchain solutions to combat ad blocking at Salon.com, I thrive on turning "what if" into "what's working."
My Background
My expertise centers on corporate development and strategic partnerships. Throughout my career at companies like Google, YouTube, and Samsung Next, I've been part of teams that have bought, sold, and integrated companies ranging from billion-dollar enterprises to scrappy startups. Through creative deal-making and strategic thinking, I've helped create millions in shareholder value and lasting asset growth.
One project I'm particularly proud of is creating Salon TV, where I reinvigorated the art of long-form interviews with authors, thought leaders, and creatives. Seven years later, it's still going strong and continues to give diverse voices a platform to share their stories.
What I'm Doing Now
Currently, I'm a partner and head of business development at Offline Studio by Offline Ventures, where I work with AI-first startups across enterprise software, ad tech, travel tech, robotics, health tech, and digital media. I love being in the trenches with founders who are building the future.
I'm also collaborating with fellow entrepreneurs and C-level executives over 50 who share my interest in acquiring established businesses and scaling them with modern technology. There's something powerful about combining decades of experience with fresh approaches to growth.
When I'm not immersed in deals, you'll find me at NYU's Stern School of Business, where I lecture as an executive in residence and mentor entrepreneurs at the Berkley Center for Entrepreneurship. Teaching and mentoring keep me connected to the next generation of innovators.
Beyond Business
I serve as chairman of the advisory board for Miso Robotics, a company revolutionizing commercial kitchen automation. I'm also actively involved in local nonprofits focused on solving food insecurity and equal opportunities for underrepresented entrepreneurs and am a proud supporter of the Lung Cancer Research Foundation.
Why I'm Here
I'm always looking for the next great opportunity to partner with ambitious entrepreneurs and help transform industries. If you're building something meaningful or looking to acquire and grow established businesses, I'd love to connect and explore how we might work together.
Ready to talk? Let's grab coffee and discuss what's possible.
Featured Articles
“Creative Partnerships in the AI Era”
— Medium
“Jordan Hoffner: Transformed by Television”
— Broadcasting & Cable
“Jordan Hoffner at the 68th Annual Peabody Awards for YouTube”
— George Foster Peabody Awards
“YouTube to Offer TV Shows With Ads Strewn Through”
— New York Times
“MGM to Post Full Films on YouTube”
— New York Times